PRIVACY POLICY
At The Fancy China Company, we value your privacy as much as we value the beauty of a perfectly crafted vintage tea cup. This Privacy Policy explains how we collect, use, and protect your personal information when you visit our website or make a purchase.
By using our site, you agree to the practices outlined below.
1. Information We Collect
We collect information to process your orders, improve your shopping experience, and keep in touch with you responsibly.
1.1 Information You Provide
This includes:
- Name and contact details (email address, phone number, postal address).
- Order and payment information.
- Messages or email correspondence.
- Gift recipient details when you hip an order directly to someone else.
We do not store your full payment details - these are handled securely by our payment providers.
1.2 Information Collected Automatically
When you browse our website, we may collect:
- IP address.
- Device type and browser.
- Pages viewed, clicks, time spent.
- Cookies.
This helps us to keep the site running smoothly and improve functionality.
2. How We Use Your Information
We use your information to:
- Process and deliver your orders.
- Communicate order updates.
- Respond to your enquiries.
- Improve website functionality and customer experience.
- Personalise offers or content you may find helpful.
- Comply with legal obligations (for example, accounting or tax laws).
We never sell your information and never share it for marketing purposes without your clear consent.
3. Sharing Your Information
We only share your data with trusted third parties when necessary, such as:
- Payment processors (to securely process transactions).
- Delivery partners (to shop your items).
- Website hosting and analytics providers.
- Legal or regulatory bodies, if required by law.
All partners are required to handle your information securely and in accordance with data protection laws.
4. Lawful Basis for Processing (UK GDPR)
We process your information under the following lawful bases:
- Contract - when it is necessary to fulfil your order.
- Consent - for email marketing (you can unsubscribe any time).
- Legitimate Interests - to improve our services and website.
- Legal Obligation - for bookkeeping, tax compliance, and similar requirements.
5. How Long We Keep Your Information
- Order records are kept for 6 years (legal requirement).
- Customer emails or queries are kept for up to 12 months.
- Marketing preferences are kept until you unsubscribe.
You can request deletion at any time (unless we are legally required to keep the data).
6. Your Rights Under UK GDPR
You have the right to:
- Access the personal data we hold about you.
- Correct inaccurate information.
- Request deletion of your data.
- Restrict or object to processing.
- Withdraw consent for marketing.
- Request data portability.
To exercise any of these rights, contact us at thefancychinaco@outlook.com.
7. Cookies
Our website uses cookies to:
- Ensure essential site functions.
- Improve performance and analytics.
- Save your cart or preferences.
- Provide a smoother shopping experience.
You can manage or disable cookies in your browser settings. Some features may not work correctly if cookies ae disabled.
8. Children’s Privacy
Our website is not intended for children under 16. We do not knowingly collect personal data from children.
9. Changes to This Policy
We may update this Privacy Policy occasionally. Any changes will appear on this page with a new “Last updated” date.
10. Contact Us
If you have any questions, please contact:
The Fancy China Company - thefancychinaco@outlook.com
We’re always happy to help.